No matter how much the buyer’s decision is influenced by the new hospitality trends, price will always be one of the key factors in whether a guest books a stay in a hotel or not. Thus the need of developing an effective hotel yield management strategy will always be critical. In order to achieve that, a lot of variables should be taken under consideration and huge amounts of data must be analyzed. Develop the correct rate strategy Important questions must be answered. When should a hotel lower its rates? How can it guarantee that there will not be a lossRead Morekeyboard_arrow_right

Channel Management Systems have been developed during the last few years in order to improve the hotel’s Reservation Department’s operation and accelerate its online presence. A hotel Channel Manager is a system that updates the availability and rates of a hotel directly to major OTAs and retrieves reservations accordingly, making it easy for the hotel to offer its rooms online, avoiding overbooking and rate parity issues. It’s a common issue among hotels not to cooperate with a lot of OTAs such as Booking.com, Expedia or other smaller online distribution channels due to the extra time and personnel required to manageRead Morekeyboard_arrow_right